The history of Popular Logos dates back to the ancient days of Greek civilization. By the word logo design generally we mean a trademark, a symbol or any name. The purpose of using a logo is for easy recognition. The Egyptian, Chinese, Babylonian, Mayan and Assyrian people also used different pictographs that can be recognized as early logos.
In the very beginning, perhaps when even its designer was not himself very aware of what he was creating, logo consisted of a single letter. Popular Logos its journey as a mere cipher. Then gradually a cipher or a logo consisted of more than a single letter.
In the later period, hardly two or three letters were used for the cipher, which either had a person's initials or his surname or just a simple name. Often the ciphers were designed by intertwining two Greek alphabets.
Popular Logos can be traced on ancient monograms of classical days. The coins used in the Roman and Greek empires bear the symbols of the rulers of the cities. Among the ancient monograms, the sacred monogram draws attention. This sacred monogram was designed with Greek letters of XR, S, T, O and S. Usually the O (omega) and A (alpha) of Apocalypse was used on either side of the coins.
The concept of designing ciphers also became popular in the Middle Ages. Then they were mainly used for commercial, artistic or clerical purposes. By thirteenth century, the ciphers of ancient times took shape to become trademarks. These trademarks were widely used by the contemporary merchants and businessmen.
Some of the popular logo design of that period was paper maker's watermarks, marks used by the mason or those by the goldsmiths. A very famous logo was the watermarks that were used by the nobility. The printers and publishers also used colophons for their identification among their customers.
